The group is the product
Read alone. Apply together.
This mastermind uses Influence: The Psychology of Persuasion by Robert B. Cialdini as the shared agenda. The value comes from ten people testing its ideas against real decisions, commitments, and results.
Discussion focus
Influence, the classic book on persuasion, explains the psychology of why people say yes - and how to apply these understandings....
Cohort mechanics
- Seats
- 10
- Launch
- At capacity
- Format
- Guided cohort